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Thursday
Jun232011

Winner's Book Club Selection of the Week: Warren Buffett Invests Like A Girl

What are his "Winner" credentials?

Warren Buffett has long been recognized as the world’s greatest investor. When he started neighbors and friends would give him their precious savings, $25-$30,000 or so for him to invest. The result is that over 30 families in his midwestern town were rewarded with fortunes of $100 million and more. That’s just one town. He has changed the financial lives of  hundreds of thousands of people. This book is about his previously never revealed secret strategy… he invests like a girl!

Amazon Editorial Review

“At last, The Motley Fool hits on the real “secret to success” that dozens of other books on Warren Buffett have overlooked - temperament. A witty, well-researched roadmap.” (Daniel H. Pink, author of Drive: The Surprising Truth About What Motivates Us and A Whole New Mind: Why Right-Brainers Will Rule the Future)

“Through this refreshingly new approach to understanding Buffett, Lofton convincingly argues that both men and women can improve their stock returns by studying how women (and Buffett) have been more successful in investing.” (Prem Jain, author of Buffett Beyond Value: Why Buffett Looks to Growth and Management When Investing)

“A well-written, sound investment book....[A] fine, readable book which is of real practical help to investors.” (Andrew Kilpatrick, author of Of Permanent Value: The Story of Warren Buffett)

“Lofton lays out sound feminine and Motley Fool-worthy rules for investment that men would be wise to heed.” (Kirkus Reviews )

“Their Panache is a cover for a belief in the old-fashioned virtues of patience, simplicity, and prudence.” (U.S. News & World Report)

“They’ve built up a large and much-deserved following.” (Washington Post)

“The best place online for talking with investors... amusing as well as educational.” (Barron's)

Book Description

Investing isn't a man's world anymore—and that's a good thing for individual portfolios, Wall Street, and the world's financial system.

Warren Buffett and the women of the world have one thing in common: They are better investors than the average man. Psychologists and scientists have shown that women have the kind of temperaments that help them achieve long-term success in the market. The calamities of the past several years have only provided more statistical and anecdotal evidence of the same. Here are just a few characteristics of female investors that distinguish them from their male counterparts:

  • Women spend more time researching their investment choices and tend to take less risk than men do. This prevents them from chasing "hot" tips and trading on whims. Women are also more likely to seek out information that challenges their assumptions.
  • One study found that men trade 45 percent more often than women do, and although men are more confident investors, they are also more susceptible to becoming overconfident. By trading more often—and without enough research—men reduce their net returns and increase transaction costs and capital gains taxes.
  • Women aren't as susceptible to peer pressure as men are, which results in a more levelheaded, patient approach to investing.
  • Women have less testosterone than men do (not a surprise, we know). New and continually unfolding science points to the possibility that testosterone is responsible for herdlike risk-taking behavior from men in the financial markets.

This book shows that women, with their patience and good decision making, epitomize the Foolish investment philosophy, as well as the investment temperament of the most successful investor in history: Warren Buffett. While men may be brash, compulsive, and overly daring, women tend to be more studious, skeptical, and reasonable. The book will empower and educate women—and the men smart enough to embrace a "feminine" investing style—on how to strengthen their portfolios and find success in the market.

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